As VP of Children’s Programming at PBS, Linda Simensky collaborates with producers, co-production partners, PBS station programmers and distributors throughout the development, production, post-production and broadcast phases for PBS KIDS programming.
Linda’s efforts in transforming the PBS KIDS lineup for preschool- and school-age children over the past several years have brought PBS to the forefront of the children’s media space. The American public rates PBS KIDS as the most trusted educational media brand for children, and PBS KIDS programs consistently rank number-one with moms and in the top five with preschoolers. PBS KIDS also won a Channel of the Year Kidscreen Award in 2012.
Since joining PBS in 2003, Linda has worked with renowned producers to develop hit shows that now reach 82% of all kids ages two to eight in the US—from Curious George and The Cat in the Hat Knows a Lot About That, to Wild Kratts and WordGirl. Linda has also helped bring the latest PBS KIDS series to fruition, including: Daniel Tiger’s Neighborhood, which brings Fred Rogers’ social-emotional curriculum to a new generation of children; and Peg + Cat, a new preschool series that’s all about math and problem-solving.
Building on the PBS KIDS mission to offer educational media content to kids across all platforms, Linda also works closely with the channel’s interactive team to build a cross-platform media experience for kids across all PBS KIDS media properties.
Before joining PBS, Linda was SVP of Original Animation for Cartoon Network, where she oversaw development and series production of The Powerpuff Girls, among others. She began her career working for nine years at Nickelodeon, where she helped build the animation department and launch popular series such as Rugrats, Doug andThe Ren & Stimpy Show.
Linda is a frequent speaker and writer on the topic of children’s programming; she has presented at numerous animation and television conferences, and her work has appeared in several books on animation and children’s media.